Patient-Centricity in the Healthcare Industry: From Principles to Implementation

Please join HBA-Lyon on February 13th, 2018 for its first event in Grenoble to discuss “Patient-Centricity in the Healthcare Industry, from Principles to Implementation“.

Kasia Hein-Peter and Noelle Biron will explain the principle of patient-centricity and how it can be used as source of innovation to create engaging marketing campaigns. The presentations will be followed by a panel to discuss the challenges of identifying patient satisfaction drivers through research, patient groups, or public data.

Be part of the discussion about patient-centricity with other Healthcare professionnals and provide business meaning behind the concept that « there is a patient at the end of everything we do ».

To learn more, please click here !